Top 5 Social Media Strategies for Startups

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Over 75% of small American businesses use social media to boost their sales; if you’re not one of them, you need to have a major marketing re-think session.

But with everyone utilizing social media, the competition is high. Especially in the early days, having engaging digital marketing content is critical. 

Don’t get lost in the sea of content that’s churned out by competitors you didn’t even know you had. Instead, follow these great social media strategies for startups. 

Read on to learn exactly how to successfully catapult your business into the digital stratosphere.

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1. Set Your Goals Early 

There’s no point spamming potential clients with aimless, unorganized content. Every post matters, so you need to figure out your goals first. 

Social media management for startups is vital in the early days; bad management can put potential customers off your brand for good. 

Set your social media goals, and before every single post, ask yourself, ‘does this add to or detract from our goal?’

2. Create User-Generated Content 

Why do all the hard work yourself? Have your followers help out by incentivizing user-generated content. Run competitions, recruit product reviewers, and offer product promotion opportunities to get your loyal tribe posting on your behalf. 

User-generated content is a massive part of most social media campaigns for startups. It’s an effective way to increase your reach and brand credibility. 

3. Be Consistent 

Ask anyone who knows social media how to do it, and they’ll always tell you to be consistent. Particularly Instagram strategy for startups is all built around consistency. 

Check your analytics to see when your followers are most active and post at the same time every day. If you can get into your follower’s heads, they’ll go to Instagram just to see your latest, awesome content. 

4. Engagement 

It’s not just about the number of followers you have; you need to focus on cultivating engaged followers. A great business plan for social media startup companies involves learning about what your followers want. 

Whether they want education, gamification, promotions, or funny content, it’s your job to do it. Make sure you get your personal message across, encourage them to interact with your posts, and track your analytics to learn from your mistakes and successes. 

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5. Learn From the Best 

There are hundreds of social media ideas for startup companies that can help you. But it’s all about finding your own style, message, and voice that followers will love. 

You could spend months learning through trial and error, or you can learn from tried and tested professionals. To shorten the learning curve and get results quickly, educate yourself about the best methods.

Utilize available online courses and services such as Autom8 Now to get the best social media training for your startup. 

Succeed With These Social Media Strategies for Startups

So now you’ve got all the best social media strategies for startups, it’s time to get started. It’s 2021, we’re all living on socials, so you need to stop underestimating the importance of social media in business.

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